May 8, 2012 : Scott Gulbransen - Previous Contributor
Mommy Blogging by the Numbers [Infographic]
With Mother’s Day around the corner, we’re taking a look at the newest generation of influential mamas: Mommy Bloggers. These relatable and witty parents have gained notoriety and success by taking to their keyboards to chronicle their milestones, triumphs and trials, from their fashion finds and kitchen successes to friendship failures and family dramas.
The ascent of the Mommy Blogger has been rapid, and her wild popularity, power and influence cannot be ignored. According to CBC, “five years ago, toy companies handed out 98 percent of their samples to TV stations, newspapers and magazines. Today 70 percent of those free samples go to bloggers.”
And of the almost 4 million Mommy Blogs in North America, a handful have considerable power and reach. In our latest infographic, we take a closer look at the top 10 Mommy Bloggers — and we’d like to be the first to wish them a happy Mother’s Day.
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